Even if we don’t all end as stars of our own personal Truman Shows, it won’t be easy to opt out of the transparent digital community that is taking shape. Social pressure to conform is powerful, and setting limits is hard. Next time a vague acquaintance asks to be your friend on Facebook, can you really say no?

New forms of social etiquette are badly needed to govern the hyper-transparent world that is emerging. So are technologies to help people gain more control over their online existence. Before being encouraged to opt in wholeheartedly, people must believe that it is still both possible and acceptable to opt out.

More of a fluff article from Financial Times about living in this age where what we do is so transparent. Has a few key points but doesn't have much depth to it.